Bask and Lather Co (@baskandlatherco)

We're going to pretend we didn't hear you say that. 🫣 Chile ANYWAY, go check out our Full Scalp Therapy Collection for scalp care that can actually keep up with your hair care.💛 #BaskAndLather #BaskBesties #ScalpTherapyCollection #ScalpDetox #ScalpCare

NYC, YOU SHOWED OUT! 🗽💛✨ The Glow to Black Friday TikTok Shop event was one for the books! From goodie bags and giveaways to sharing even MORE products, EVERYONE was a winner! 👑 We had the best time connecting with our Bask Besties, learning more about your hair and scalp journeys, and putting you on to our Scalp Therapy Full 5-Piece Collection. Thank you to everyone who came out and showed us love. This is what the Bask & Lather community is all about! 🥹💛 #BaskBesties #BaskAndLather #GlowToBlackFriday #TikTokShop #ScalpTherapy

YOU GET AN EDGE CONTROL, YOU GET AN EDGE CONTROL‼️🤭 At Glow to Black Friday, EVERYONE was a winner! 👑💛 Now it’s time to lay those edges and get your style together with Bask & Lather! ✨ #BaskBesties #BaskAndLather #HairCare #GlowToBlackFriday

Time to get real! 🗣️ What’s your biggest hair care ICK 🔥 Spill the tea in the comments (we won't judge! 👀) #HairCareIcks #HairHotTakes #ScalpCare #BaskAndLather #HairDebates

Every texture, every curl pattern, every crown is a true work of art. ✨👑 Celebrating the beauty of us because every crown deserves care! With Bask & Lather, we’re building healthier hair and happier scalps, one routine at a time. 💛 #WorkOfArt #HealthyCrown #BaskAndLather #HairBeauty  #GlowToBlackFriday

Our Edge Control took the QUEEN SWEEP! 👑💛 Haven’t tried it yet? THIS IS YOUR SIGN! 👀✨ What’s ONE Bask & Lather product you can’t live without? 💬👇🏾 #BaskBesties #HairTok #EdgeControl #GlowToBlackFriday #BaskAndLatherCo

Sorry, I only spend money on the best of the best because I know my worth💅🏾✨ Tell us what you plan to buy on your next restock? For us, it’s definitely the On-The-Go Travel Essentials Kit💛 #baskandlatherco #hairtok #scalptok #travelkit

Got build-up?👀 Bask & Lather has a solution! Our NEW Scalp Detox Exfoliating Serum is the perfect addition to our FULL 5-Piece Scalp Therapy Collection. Designed to rid your scalp of stubborn product build-up, excess oils, and heavy stylers, this serum will have your scalp feeling clean, healthy and hydrated! If you want to get serious about your hair goals, start at the scalp. Check out our FULL Scalp Therapy Collection for a wash day experience that you won't forget!💛 #baskandlatherco #scalpdetox #hairtok #naturalhair

We've got more important things to worry about! If you haven't got your hands on our Full Scalp Therapy Collection then what are you doing! It's a one stop shop for scalp care AND hair care. What are you waiting for? Get yours today! 💛 #baskandlatherco #scalptok #scalptherapycollection #new

I'm going to be real for a second... Who cares about eye contact when the hair IS the moment?! Whenever we see another curly girl out in the wild, we HAVE to show some love💛 Show us your CURLS and COILS in the comments down below 💬

Our 5-Piece Scalp Therapy Full Collection is THE CLICK for your shower routine! 👀💛 Healthy hair starts at the scalp, so give your roots the attention they deserve this season. 🌱 From cleansing away buildup to moisturizing and conditioning your scalp and hair, this collection is here to help you RESET your scalp and refresh your routine. Bask Besties, do you have THE CLICK in your bathroom? Let us know in the comments! 👇🏾💬 #baskandlatherco #hairtok #scalptherapycollection #scalpdetox #new

Our 5-Piece Scalp Therapy Full Collection is THE CLICK for your scalp and hair care routine! 👀💛 Healthy hair starts at the scalp, so give your roots the attention they deserve this season. Bask Besties, do you have THE CLICK in your bathroom? Let us know in the comments! 👇🏾💬 #baskandlatherco #hairtok #scalptherapycollection #scalpdetox #new

With the change of weather comes the change of your routine! Our Full Scalp Therapy Collection is a superstar lineup of everything you'll need for a healthy, fresher feeling scalp. Full of smooth textures, it's guaranteed to make your scalp and hair feel hydrated and balanced. Drop a yellow heart if you're ready for a scalp reset!

When our NEW Scalp Detox Exfoliating Serum is put to the test, she ALWAYS shows up and shows OUT! We've got the official top tier stamp of approval and if you've been needing to bounce back, let our NEW Scalp Detox be your first step!

We take scalp care VERY serious here at Bask and Lather! Plan to have a deep detox day with our NEW Scalp Detox Exfoliating Serum that will leave you and your scalp refreshed and invigorated! 💛

When you bestied so hard, you start swapping your fav Bask & Lather products ✨🤭 Let us know: which products are your ultimate duo? 👀💛 Ours is definitely the Scalp Moisturizing Leave-Treatment and Hydrating Mist ✨💦 #baskandlatherco #leaveintreatment #duos #ScalpFullCollection #hairtok

Reset your scalp with our NEW Scalp Detox Exfoliating Serum and if you're feeling bold, reset your routine with the FULL Scalp Therapy Collection.

We know that a clean scalp is ESSENTIAL for healthy, thriving hair. The NEW Scalp Detox Exfoliating Serum is here to help you reset your scalp by exfoliating and loosening stubborn product buildup before wash day. Formulated with Aloe Vera, Mint & Willow Bark Extract, it helps remove buildup from styling products, scalp oils, and extended time between wash days, leaving your scalp feeling refreshed and ready for your routine. Because when it’s time to reset your scalp, it’s time to RESET your routine. 💛

Money can't buy happiness, but it can buy a healthy hair routine. Try our Healthy Hair Starter Kit today!💛 Drop your healthy hair routine down below ⬇️

One fruit give you energy, others give you nutrients, this one gives you a clean and refreshed scalp🍃✨💛 Shop our NEW Scalp Detox Exfoliating Serum Today!

From a family remedy to a community of people sharing their hair journeys. 💛 TikTok has helped us introduce Bask & Lather to so many new customers and grow in ways we never imagined. #TikTokPartner #TikTokEconomicImpact

We’re just gonna drop these off here if you don’t mind.😏 Our Full Scalp Therapy Collection is the gift that just keeps on giving💕🤞 Packed with ingredients like Aloe Vera, Mint, Niacinamide, Slippery Elm, and Willow Bark Extract, you're sure to be wanting more!💛

Wash Day with the NEW Scalp Therapy Full Collection just hits different. ✨ Starting with Scalp Detox to gently exfoliate, lift buildup, and leave your scalp feeling clean and refreshed. Then, take it all the way to Scalp Moisturizing Leave-In Treatment for lightweight hydration that helps protect your scalp and hair, seal in moisture, and improve manageability. From RESET → CLEANSE → CONDITION → MOISTURIZE, the NEW 5-piece Scalp Therapy Collection is designed to support your scalp and hair through every step of wash day. You don't want to miss this one.👀

Join Now to get your $1 edge control! #baskandlather #megalive #newarrivals

If you haven’t joined our Mega Live, WHAT ARE YOU DOING?!? We’re live RIGHT NOW ready to give you guys some of the BEST deals of the year. TAP IN‼️ #megalive #baskandlatherco #hairtok #deals