Built For Athletes (@builtforathletes)

NEW IN: Running Patches 🏃 #builtforathletes #backpack #gymbackpack #patches #running

The best kind of throwback… who’s been with us since the beginning? 🥹👇 #builtforathletes #backpack #gymbackpack #throwback #throwbacktrend

Bagels & Barbells? Electrolytes & Early Nights? Our latest patch collection has you covered ⚡️ #builtforathletes #backpack #gymbackpack #fitness #gym

Battle Cancer ready 🔥⚡️🚀 #gym #fitness #training #builtforathletes #battlecancer

Battle Cancer London 2026 🚀 #gym #fitness #training #builtforathletes #battlecancer

Battle Cancer x Nike Training 🚀🚀 #running #fitness #training #builtforathletes #battlecancer

T-minus 5 days until Battle Cancer London 🚀 If you’re taking part in Battle Cancer this weekend, make sure you head over to the BFA stand. We’ll have challenges, giveaways, the chance to shop BFA products and, of course, meet the team 🤝 We’re super excited for Battle Cancer London... we hope you are too 👀

The perfect Sunday set up 🏃‍♀️‍➡️ @morganmarieruns

No equipment. No excuses. 💪 20 minutes. 4 rounds. Keep your pace consistent and make every round count. Are you taking this one on? 👇

The search vs the solution. Whatever the day demands, there’s a BFA bag built for it. Which one are you choosing? 👇

What’s in Morgan’s BFA bag? 👀 Training essentials, everyday must-haves and everything in between. @morganmarieruns #running #fitness #whatsinmybag #training #builtforathletes

What’s in Lance’s race day backpack? 👀 What’s one thing you’ll always pack for race day? 👇 @lancefit22

Your routine needs a backpack that keeps up. 🎒 3 reasons a BFA backpack belongs in your everyday routine. #BuiltForRoutine @ivan.physio.fit

No trending audio needed😮‍💨 I spy newness👀 Shop now via the link in our bio🔗

Grip strength challenge with BFA ambassadors at XENOM 🙂‍↕️🙂‍↕️ #builtforathletes #fitness #sport ##xenom##crossfit

What does Abbie pack in her BFA tote? 🤩 @Abbie 🏃🏽‍♀️

We caught up with two Loughborough students, Molly and Tommy, and asked them a few quickfire questions. What would you be choosing? 👀👇 #loughboroughuniversity #studentlife #builtforathletes #fitness #sport

Head over to our BFA Instagram page to enter 👀⚡️ #giveaway #battlecancer #builtforathletes

Spotted: XENOM edition ⚡️ #xenom #fitness #crossfit #fitnessrace #builtforathletes

XENOM day 1 ⚡️⚡️⚡️ #xenom #fitness #crossfit #fitnessrace

NEW PATCHES HAVE LANDED🚨

Some BTS from yesterday’s shoot😮‍💨 I spy new patches?👀

Which BFA patch is your favourite?! 🤩🤩🤩

Patches, patches, patches🤩

IT'S GIVEAWAY TIME 🙂‍↕️ We're giving one of you the chance to win a BFA Backpack and patch bundle of your choice ⚡️ To enter: 👉 Like this post 👉 Tag your training partner 👉 Follow @builtforathletes on TikTok 👉 Repost for a bonus entry ⏳ Giveaway ends 19/08/2026. Winner will be selected at random and contacted shortly after. T&Cs apply. Full details via the link in our bio. Best of luck 🤞

Summer vibesss with BFA🤭

Our patches are iconic if we do say so ourselves 🤭🤭