Fuchsia Shaw (@fuchsiashaw)

Idk how else to describe it

Chic 🤝 practical

From Pilates to pitch side ⚽️

Ordinary days deserve good outfits too

Wearing the Poppy Arden, on a grey London morning. red jacket, oversized jacket, autumn outfit, London street style, London fashion brand

Women championing women thank you so much @SheerLuxe @billie bhatia day week made ❤️

❤️

Down to the last 2 of S and M 🫶🏼

Thank you for the feature @Who What Wear UK I've always gravitated towards those 'hard working' designs in your wardrobe and our check pieces are for sure that. All your Robin shirt pre-orders have now been dispatched and we have some in stock now

Money to fund pretty flowers.

🫐

Arden’s all round

The silhouette is the outfit

Olsen tuck winter #minimalistchic #paris #olsen

I bumped into a customer wearing it on the street who said she has multiple colours. It’s a staple.

Replying to @jesstookthese meet our second ever knitwear drop 🤎🧶🏹

Turns out making a really good jumper is quite difficult. No overnight success around here. 7 years later though we are about to launch our second collection.

POV my MacBook watching me design

💙 Meet Edie, our most asked about piece since you first spotted it. (Mainly because I have no self control and haven't stopped wearing it since its arrival). 100% Wool it's a classic shape, boxy but has a feminine wider cut on the neck. Made to be worn on repeat. More designs coming over the next few days comment 'Wool' to get on our early access list (you also receive a useful email with the full collection, sizes and pricing)

Wrapped in Rue 🎀🎀🎀

Live footage of this weeks launch. I mean what can I say you guys showed UP and we beyond appreciate it the Evergreen is now sold out but we still have some Oat available! Endlessly grateful for your support 🫶🏼

We already know what everyone’s wearing

A scarf not just for necks 🏹💌🤝

How a favourite jacket happens…

We’re figuring out most of it as we go but the idea has stayed the same: everyday chic clothes that feel like luxury but don’t cost it

Time to be wrapped in something soft, oversized & familiar. Our sold out Rue scarf returns to our waitlist 6th of October. Comment or DM and il send you the link to join 💕

London, 25 degrees, rain, 20k steps and 3 Arden’s.

The Arden 💙🏙️

Clothes to live in 🏹