Fulton & Roark (@fultonandroark)

Calle Ocho was always meant to be experienced, not just worn. So we brought it home to Little Havana. Under the lights of Ball & Chain, the fragrance came apart and came alive: in the rum, in the smoke, in the rhythm of the dance floor. Thank you for spending the night with us. #CalleOcho #AmericanFineFragrance #Fulton&Roark

Lost Man, named for Colorado’s scenic Lost Man Trail near Aspen, captures the brisk scent of Citrus, Cedar, and Pine, softened by Sage and Geranium, and grounded in earthy Vetiver. It evokes fresh mountain air streaming through towering firs along the iconic trail.

A fragrance that feels like discovering a forgotten Western ghost town just as the rain begins to fall. Contrabando opens with the dry and earthy notes of Orris that collide with the scent of impending desert rain. This sense of action is accented with fresh notes of Bergamot Zest and succulent Ocotillo before slowly giving way to the shadowy notes of Cedarwood, Patchouli, and Soft Leather. This remarkable olfactive juxtaposition is our homage to the Western film set turned ghost town, and the fine line between history and legend. #AmericanFineFragrance #Fulton&Roark #Contrabado

Talking about fragrance is tricky. We have another way. For many fragrance lovers, scent descriptions such as, “Javanese Vetiver, Elemi, and Osmanthus,” might sound interesting, but they’re often not very helpful. While we’re happy to tell you about each ingredient in a composition, if you haven’t had the chance to experience the individual notes before, listing them just doesn’t mean much. What matters most to us is how a fragrance makes you feel. You want a scent that communicates a mood, an aesthetic, a vibe. Your fragrance should speak to you, and to those closest to you. We want to help you find something that exemplifies who you are, or maybe just who you want to be on a particular occasion. That’s why everything we create starts with a place. We identify places throughout the US that inspire us by the way they emanate a certain character, spirit, and style. Then, we work with some of the greatest perfumers in the world to compose a fragrance that embodies those qualities.

Hwy 190 opens with bright shining notes of Pink Pepper, Fresh Oranges, and White Freesia that gradually give way to the dry incense-like notes of Myrrh and Cypriol Heart mixed with the smokiness of Javanese and Haitian Vetiver, settling into the elegant dry down of Virginian Cedar. Like its namesake, Hwy 190 is vast, haunting, and likely to be a truly unique experience for you. #Fulton&Roark #AmericanFineFragrance #Hwy190

Mahana is inspired by the hike to Papakolea, a green sand beach near the southernmost point of the Big Island of Hawaii. It is a celebration of fresh air, verdant hills, and driftwood. With notes of Pomelo, Coriander, and fresh Green Leaves, Mahana is clean, light, and remarkably approachable. #americanfinefragrance #Fulton&Roark

Wrap yourself in the comforting notes of Tobacco, Leather, and Vanilla

Ten years after our Solids shook up the fragrance industry, we're launching spray fragrances. Just don't call them "traditional." Coming soon...

Nature is what inspires us to make great fragrance, and we hope our fragrances inspire you.

Matia gets its name from a surreal spot in the San Juan islands. With notes of Carrot Seed, Sandalwood, and Black Amber, the scent is equally unique.

We love the getting the details just so, right down to our shipping box.

In the heart of America’s most populated city, lies 36 acres of dense, green forest. It's called The Ramble, and it inspired us to make this scent.

A Limited Reserve is coming soon.Check out the inspiration for the fragrance. Take a guess where this is!

American landscapes have been a source of inspiration for many of our signature fine fragrances. Who can guess where this footage was taken?