SIR. (@sir_)
Verified account
- Followers
- 31.9K followers
- Following
- 180 following
- Likes
- 297K
- Videos
- 587
- Avg length
- 0:27
Seperates | Intimates | Ready-to-wear
Latest videos by SIR.
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29 likes 0 comments 2 shares 2 saves
Focused on Frida. Resort ‘27 Drop 02 has arrived.
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31 likes 0 comments 3 shares 1 save
Drop 02, now live. Resort ‘27 Now and Forever.
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38 likes 8 comments 8 shares 0 saves
A glimpse of Lillie lace. Resort ‘27, Now and Forever. DROP 2. Tomorrow 8am.
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23 likes 0 comments 1 share 3 saves
MUSE. TAHNEE ATKINSON SITS DOWN WITH SIR. Interviewed by Jodie Hill. Tahnee wears our Flure Gown. SIR. Resort ‘27. Now and Forever.
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23 likes 0 comments 1 share 0 saves
MUSE. YLANG MESSENGUIRAL SITS DOWN WITH SIR. Interviewed by Jodie Hill. Ylang wears our Kaia Long Sleeve Top with her own vintage denim shorts. SIR. Resort ‘27. Now and Forever.
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26 likes 0 comments 1 share 4 saves
MUSE. JODIE HILL SITS DOWN WITH SIR. Jodie wears our Milia top, Ingrid Lace Bra and the Sorrento Pant. SIR. Resort ‘27. Now and Forever.
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10 likes 0 comments 1 share 0 saves
Behind the fitting - campaign. Resort ‘27.
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51 likes 1 comment 4 shares 1 save
SIR. X LOVE LETTERS. Speaking of muses. You look good. Someone should have proof… Learn more at: https://sirthelabel.com/pages/sir-x-love-letters See you in SIR. 🤍
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58 likes 0 comments 4 shares 5 saves
MUSE. MAYA STEPPER SITS DOWN WITH SIR. Interviewed by Jodie Hill. Maya wears our Estella Slip dress and Gabriete Pant. SIR. Resort ‘27. Now and Forever.
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27 likes 0 comments 2 shares 3 saves
MUSE. MALGOSIA BELA SITS DOWN WITH SIR. Interviewed by Jodie Hill. Malgosia wears our Miller Fitted Bodice and Rosie Fisherman Pant. SIR. Resort ‘27. Now and Forever.
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55 likes 1 comment 1 share 4 saves
MUSE. Sit down with SIR. #YESSIR
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10 likes 0 comments 1 share 0 saves
Maya Stepper, first light.
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17 likes 0 comments 7 shares 1 save
Didn’t you know? The Speed is back. #sireyewear #thespeed
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11 likes 0 comments 1 share 1 save
Malgosia Bela, last light. #sirthelabel #resort27
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65 likes 1 comment 7 shares 3 saves
RESORT ‘27 NOW AND FOREVER With our VIPs in store 💌
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35 likes 2 comments 6 shares 3 saves
Ylang, early afternoon. #resort27 #sirthelabel
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25 likes 0 comments 7 shares 3 saves
Meet our Muses. Resort ‘27. Now and Forever. @malogisabela @ylangmess @tahneeatkinson @mayastepper @akoldemeen @tishweinstock @nounekazaryan @jodiehill Photographed by Marie Deteneuille Styled by Eliza Conlon Directed by Cooper Roussel Makeup by Sophia Kossada Hair by Diane Giorgevski for O&M
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5 likes 0 comments 1 share 2 saves
RESORT ‘27 COMING SOON. 06.10.26.
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10 likes 0 comments 0 shares 2 saves
RESORT ‘27 COMING SOON. 06.10.26.
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6 likes 0 comments 0 shares 2 saves
RESORT ‘27 COMING SOON. 06.10.26.
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29 likes 2 comments 8 shares 3 saves
October, Paris. Stay a while, resort is loading. #PFW #sirthelabel
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21 likes 0 comments 0 shares 2 saves
Shop our Fall Winter 26’ collection. In store and online - https://sirthelabel.com/pages/fall-winter-26-campaign 💌
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21 likes 0 comments 1 share 1 save
B&W. Fall Winter 26’. #sirthelabel #fallwintercollection
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44 likes 3 comments 3 shares 2 saves
All in the footwork.
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35 likes 0 comments 1 share 3 saves
BTS. Drop 3 of the FW 26’ collection out now. 🖤 #sirthelabel #fallwintercollection
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20 likes 0 comments 0 shares 1 save
Somewhere between the sea and the city. Fall Winter ‘26 captured in Marseille, where the rhythm is unhurried. Franny Richardson shot by Xanthe Wetzler and styled by Nikki Campbell. #marseille #SIR #SIRTheLabel #YESSIR #holidayoutfit
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21 likes 0 comments 0 shares 0 saves
Lily on set. BTS of Fall Winter ‘26 campaign in London. #sirthelabel
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48 likes 3 comments 4 shares 8 saves
meanwhile, on set. Fall Winter ‘26. #sirthelabel
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11 likes 0 comments 1 share 11 saves
Girls on set. Fall Winter ‘26. #fallwinter2026 #sirthelabel
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30 likes 1 comment 8 shares 8 saves
First drop favourites in store. Fall Winter ‘26 available now. #sirthelabel
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SIR. TikTok stats
SIR. (@sir_) has 31,902 TikTok followers as of . That is about 31.9K followers.
- Followers
- 31,902
- Likes
- 296,904
- Videos
- 587
- Verified account
- Yes
- Organization account
- Yes
- Likes per video
- 506
- Average video length
- 0:27
- Median per post
- 1.2K views · 26 likes · 0 comments · 1 share · 2 saves
- Average engagement per view - follower
- 2.8% - under 0.01
- Average views per follower
- 0.04
- Most viewed recent posts
- “meanwhile, on set. Fall Winter ‘26” · 2.1K views · 48 likes · 3 comments ·
- “MUSE. MAYA STEPPER SITS DOWN WITH SIR. Interviewed by…” · 1.9K views · 58 likes · 0 comments ·
- “First drop favourites in store. Fall Winter ‘26 available…” · 1.9K views · 30 likes · 1 comment ·
- Last post
- (4 days before this check)
- Posting rate
- about 1.7 posts a week
- TikTok content labels
- Outfit (16 of 26 posts), Beauty & Style (16 of 26 posts)
- Hashtags used most
- #sirthelabel (10), #YESSIR (2), #resort27 (2), #fallwintercollection (2)
SIR. follower history
Followers on the left axis, likes on the right. Recording started on ; each day this profile is refreshed adds a point. How the follower history is recorded
About SIR.
Account created