the creative dictator (@thecreativedictator)

DTC brands you’re paying higher CPMs to fight for people’s attention it’s time to collapse the funnel

DTC brands realize nobody wants to be sold to they want to be talked to

Instead what about: yapping videos, ugc videos, founder videos, explainer videos, brand movies, skits, viral videos, reality shows, and more? Which would you choose and what do you click on yourself when you’re scrolling ??????

All I hear is cope

DTC founders it’s time to believe that what I’m saying is not only possible but actually normal

DTC founders take note

DTC founders do you realize scaling your brand in 2026 is drastically different than scaling your brand in 2025

Easy meta ads tip for dtc founders

DTC founders: This is the real skill

Customer attribution is a good skill to have

DTC founders are you guys aware or do you just turn this stuff on and off when you feel like it

DTC founders are you scaling your brand with organic in 2026 what’s the deal

5 out of 100 is considered a W

DTC founders have a big opportunity right now in 2026

The people have spoken the tradeDesk stock TTD has gotten absolutely wrecked

Can I make this any more obvious

DTC founders: ad auctions are competitive you’re competing against the worlds biggest brands in Instagram ad auctions are you going to beat them or are you going to guess and see what happens

DTC founders here’s your free alpha of the day please don’t mess it up

A nice Cellphone photo and some old-fashioned copywriting often works better anyway

How the meta ad auction works and why creative velocity and large amount of creatives is the most important lever for DTC brand growth.

DTC founders now you know. Happy to help.

Max leverage and max credit risk for pensions uh 2007 lets go?

Dtc brands its not 2023 anymore

Or don’t do it it’s your company

The easiest answer is the best answer for DTC brands you are holding yourself back

The creative is the targeting is what this means

DTC founders go read meta’s financials and you will see what they’re plan is you might as well get in their side instead of swimming upstream against what they’re telling to to put in the system

You guys are making your ads mad confusing

Shooting videos are the unlock only the top 5% can do it according to data