Ulla Johnson (@ullajohnsonofficial)

Launching today ~ ULLA by Ulla Johnson. A transportive collection of Eaux de Parfum, candles, and incense inspired by our founder’s love of the natural world: a flower’s first blush, sun-warmed skin, fragments of beauty gathered and brought to life through scent, artisanal gesture, and memory. *Available exclusively in the United States. European release to follow.

Ulla Johnson Autumn Winter 26 #ujaw26 #aw26 #nyfw

Launching today ✨ Ulla’s Rose Matcha Latte, a limited-edition holiday indulgence in collaboration with our downtown neighbors, La Cabra. Ceremonial matcha infused with fragrant rose syrup and finished with delicate edible petals ~ our founder’s favorite morning ritual. Available exclusively at La Cabra SoHo through December 24. #lacabra #ullajohnson #rosematcha #soho

Ulla Johnson Resort 2026 🕊️ Now available in-store & online.

Ulla Johnson Spring Summer 2026 #nyfw #ullajohnson #ss26 #springsummer2026

Coming soon 👀 849 Madison Avenue

This Earth Day, join us in our commitment to the environment and circularity. Preloved is our peer-to-peer resale platform, a place to give your Ulla Johnson pieces a second life. Purchasing or selling a pre-loved design helps us help the Earth—one garment at a time. 🌎🫶

Inching towards Spring ~ step inside our Bleecker store to see our latest seasonal refresh 🌸 #ullajohnson #uj #nyc #bleeckerstreet #fashion #spring

Introducing The Charlotte Celebrating the beauty of traditional basketweaving, handwoven by artisans in Italy, The Charlotte debuted on the SS25 runway and launches online & in-store today. #ullajohnson #thecharlotte #uj #ss25 #newbag #nyc

Favorite summer dresses with a sense of ease ☀️ #ullajohnson #summmer #summerdresses #dresses #photoshoot #bts

Spotted on 5th Avenue ~ Ulla Johnson new season window shopping at @Bergdorf Goodman and @Saks Fifth Avenue 🚕

UJ takes over LAX ✈️ #ullajohnson #lax #ss25 #california #airport

UJ x Lee Krasner in the wild ✨ #ullajohnson #leekrasner #nyc #fashion #streetstyle

Go behind-the-scenes of our AW25 show with @Calum Harper & @British Vogue #nyfw #ullajohnson #fashionweek #calumharper #britishvogue

Ulla Johnson Autumn Winter 2025 Finale 🌼

Ulla Johnson Autumn Winter 25 Runway ✨ Available for preorder via our exclusive trunkshow on ullajohnson.com #nyfw #ullajohnson #fashiontok

Ulla Johnson Spring Summer 2025 Finale #nyfw #ss25

Issue 09 is here ~ our limited edition magazine featuring our favorite moments, conversations and inspirations of the Autumn Winter ‘24 season ✨ Now available in store.

Our collaboration with @Sisley Paris launches today ~ our signature Adria Wave bag in a limited edition size filled with Ulla’s must have Sisley products to make her skin glow ✨

Weekend ready with out Nadia Seashell Bucket Bag 🐚

Ulla Johnson Pre-Fall 24 ~ Launching 5.8.24 🌊

Step inside and discover our Hampton’s oasis 🐚

We can’t take our eyes off Issue 08 ✨

Flashbacks from Ulla’s trip to Paris ✨

Behind the scenes at our SS24 campaign ~ shot in Palm Canyon 🌵

AW24 First Looks ~ Captured on Super 8

Ulla Johnson AW24 ~ Trunkshow launching tomorrow, 2.16.24 ✨

Ulla Johnson Autumn Winter 2024 Finale

@Liana-Ava goes behind the scenes at our Autumn Winter 2024 show. #aw24 #ullajohnson

Tomorrow Sunday, February 11th 10am EST Join our livestream at ullajohnson.com