INNBEAUTY PROJECT (@innbeautyproject)

🏆 @Allure Best of Beauty Winner 🏆 Pro C Serum has been named as a 2026 Allure Best of Beauty Award Winner. We created Pro C to raise the standard for what a Vitamin C serum can deliver. Expertly formulated with 15% Vitamin C, ferulic acid, and patented peptides, it visibly targets dark spots, sun damage, hyperpigmentation, and uneven skin tone with clinically proven results, without visible redness or irritation. Thank you to Allure for the recognition, and to our community for believing in Pro C from the very beginning. #allurebestofbeauty

Finally, a cleanser that does it all. Extreme Cleanse is clinically proven to remove 100% of makeup and impurities in just one wash, while helping strengthen the skins moisture barrier. A complete cleanse. Now available at Sephora and innbeautyproject.com.

A firmer, smoother, more lifted look starts here. Two pro-level formulas designed to work together to target visible signs of aging and improve skin’s overall firmness + elasticity. ✔️ Elastic Skin Serum: Powered by vegan growth factors + copper peptides to improve elasticity, visibly firm and smooth the appearance of fine lines + wrinkles. ✔️ Extreme Cream Eye: A deeply hydrating eye cream that visibly firms, smooths crow’s feet + wrinkles. Better ingredients. Proven performance. Visible results. Available now on #TikTokShop.

Experience the Extreme Indulgence Trio. Three new products formulated for your body + lips, featuring Extreme Body, Extreme Body Scrub and Extreme Lip. Made to indulge. Perfect to gift. Available now on #TikTokShop.

Meet our new Essential Clutch. Designed to go everywhere with you, our limited-edition Essential Clutch is yours FREE with the purchase of our Firming & Lifting Trio. This trio features three clinically proven skincare essentials: Extreme Cream, Elastic Skin Serum and Extreme Cream Eye. The ultimate routine to visibly firm, lift, hydrate and smooth the appearance of fine lines and wrinkles. The Firming & Lifting Trio with our new Essential Clutch is available for a limited-time only at innbeautyproject.com.

The Extreme Routine. Three of our bestselling formulas, thoughtfully paired to cleanse, hydrate, firm and visibly smooth your skin. ✔️ Extreme Cleanse: A luxurious milky micellar cleanser that effortlessly removes makeup, SPF and impurities while supporting your skin’s moisture barrier. ✔️ Extreme Cream Eye: A pro-level eye cream that visibly firms, smooths fine lines and reduces the appearance wrinkles and crow’s feet. ✔️ Extreme Cream: Our bestselling moisturizer, powered by lifting peptides and ceramides to deeply hydrate, visibly lift, firm + contour. Three essentials. One complete skincare routine. Experience our Extreme Routine Trio, available now at innbeautyproject.com.

South Florida, we’ve arrived. Join us at @Sephora Aventura for an exclusive INNBEAUTY experience, featuring a complimentary professional VISIA Skin Analysis, personalized skincare recommendations tailored to your skin concerns, and a FREE gift with any INNBEAUTY purchase. *While supplies last. Come discover pro-level skincare, up close and personal. Sephora | Aventura Mall ✔️October 16–18 ✔️12–7 PM ✔️19575 Biscayne Blvd (Suite 669) ✔️Aventura, FL We’ll see you soon.

Your firming & lifting essentials, all in one place. Meet the Firming & Lifting Trio. Target fine lines, improve elasticity and deliver visibly firmer, smoother-looking skin in just three steps. ✔️ Extreme Cream Eye: Hydrates, firms and visibly smooths fine lines and crow’s feet. ✔️ Elastic Skin Serum: Powered by vegan growth factors + copper peptides to improve skin’s elasticity and visibly plump. ✔️ Extreme Cream: Deeply hydrates with lifting peptides and ceramides to visibly lift, firm and contour. The finishing touch? Our NEW Essential Clutch, included as a complimentary gift with this trio. Your complete firming & lifting ritual, available now at innbeautyproject.com.

A little indulgence, every day. Our limited-edition Extreme Indulgence Trio includes three new essentials, thoughtfully paired to bring a little luxury to your everyday routine. Extreme Body Scrub, Extreme Body and Extreme Lip. Each in a travel-ready size, with pro-level benefits and luxe textures. Wrapped in our new modern milky vanilla scent. Made to indulge. Perfect to gift. Find the Extreme Indulgence Trio on #TikTokShop.

Every detail, taken to the extreme. ✔️The whipped, cushiony texture of Extreme Body Scrub. ✔️The rich, nourishing feel of Extreme Body. ✔️The soft, conditioned finish of Extreme Lip. ✔️Finished with notes of warm, creamy milky vanilla. Each formula is thoughtfully created to deliver visible results while elevating your everyday experience. Our limited-edition Extreme Indulgence Trio is available on #TikTokShop.

Your everyday routine, but make it extreme. Three new formulas designed to bring a little more intention to the way you care for your skin. A whipped scrub to polish. A rich body lotion to nourish and visibly firm. A volumizing lip treatment to smooth and visibly plump. Thoughtfully formulated with luxurious textures and a modern milky vanilla scent. This is your new body-to-lip ritual. The Extreme Indulgence Trio is available now on #TikTokShop.

Your everyday routine, but make it extreme. Three new formulas designed to bring a little more intention to the way you care for your skin. A whipped scrub to polish. A rich body lotion to nourish and visibly firm. A volumizing lip treatment to smooth and visibly plump. Thoughtfully formulated with pro-level ingredients, luxurious textures and a modern milky vanilla scent. This is your new body-to-lip ritual. The Extreme Indulgence Trio is available now on #TikTokShop.

A little more intention for your everyday routine. Introducing a new ritual for the body + lips, where pro-level skincare meets everyday indulgence. Three new formulas✨ ✔️Start with Extreme Body Scrub to gently polish and soften. ✔️Follow with Extreme Body for deep hydration and visibly firmer, smoother-looking skin. ✔️Finish with Extreme Lip and experience conditioned, plump, fuller-looking lips. Thoughtful textures. A warm, modern milky vanilla scent that makes every step feel special. This is the Extreme Indulgence Trio. Available now on #TikTokShop.

An award-winning night in NYC. 🏆 Last night, we celebrated Pro C Serum’s win at the Marie Claire Beauty Awards alongside some of the best in beauty. This honor means so much to us. It celebrates what drives us every day: raising the standard with better formulas, proven performance and real results. Thank you Marie Claire for the recognition and to our community for believing in what we’re building. Every win is yours, too. 🤍

It’s finally here. Introducing the Extreme Indulgence Trio: three new formulas designed to deliver smoother, softer, more conditioned skin + lips. ✔️Extreme Body Toning & Firming Body Lotion ✔️Extreme Body Scrub Whipped Micro Sugar Scrub ✔️Extreme Lip Volumizing Lip Treatment Wrapped in our modern milky vanilla scent for an elevated take on everyday indulgence. Made to indulge & perfect to gift. Limited-edition, available on #TikTokShop.

Meet the Extreme Indulgence Trio. Three new formulas designed to smooth, soften and condition from body to lips and beyond. ✔️Extreme Body deeply nourishes with a luxe reverse-emulsion texture that visibly tones, firms and hydrates skin. ✔️Extreme Lip deeply hydrates and conditions while visibly plumping and smoothing lips both immediately and over time. ✔️Extreme Body Scrub features a whipped micro-sugar texture that gently exfoliates and conditions for smoother, softer skin. All three travel sized products are wrapped in our new milky vanilla scent which is warm, creamy and effortlessly luxe. Three new formulas. One limited-edition trio. Made to indulge. Perfect to gift. Available now on #TikTokShop.

You asked. We answered. Three new products. One new trio. We’re taking extreme to the next level 👀 10.06.26.

Two award-winning serums. One shared standard: better. ✔️Pro C was formulated to visibly target dark spots + hyperpigmentation without irritation. ✔️Elastic Skin is clinically proven to improve firmness, elasticity + deep wrinkles while supporting skin longevity. This is the Pursuit of Better.

We’re on the Pursuit of Better. Better ingredients. Better formulas. Better textures. Better clinical results. The kind you can see. Because better isn’t one breakthrough... it’s choosing the higher standard over and over again. From the ingredients we select, to the formulas we perfect, to the clinical testing behind every product, every decision is made with one goal: create skincare that performs at a pro level, without the markup. As our Co-Founder & Head of Formula Innovation, Jen Shane, says: Recognition is an honor, but it doesn’t change who we are. Tomorrow, we’re back at it, still questioning, still testing, still improving. Still pursuing better, for you.

We’ve been on the pursuit… 09.29.26. 👀

@Rachel Wiseman take on ✨beauty math✨ Your skincare routine only works as hard as the cleanser you start with. Extreme Cleanse is the 3-in-1 first step that removes makeup + SPF, deeply cleanses and helps replenish your skin’s moisture barrier, all for $29. Powered by 3 ceramides + biomimetic lipids to remove what you don’t want and replenish what your skin needs. Less steps. More benefits. Smarter skincare. Now available on #TikTokShop.

Your most advanced routine starts here. ✔️Extreme Cleanse removes makeup, SPF + impurities while helping support the skin’s moisture barrier. ✔️Extreme Cream Eye visibly lifts + smooths the look of the eye area. ✔️Extreme Cream delivers deep hydration + visibly firmer skin. Three high-performance formulas. Pro-level results you can see + feel. Now available on #TikTokShop.

Show up as you are, not the safer version, not the polished version, and not the version someone else thinks a founder should be. For @MJ Carlson, building @Electric Picks Jewelry meant leaning into the extremes: the doubt, the pivots, the setbacks and the wins. Every part of it helped shape the brand as it is today. She built something that reflects who she is and created a space where her community can feel confident expressing who they are, too. At the end of it all, it’s simple: Be bold enough to trust your vision. Be disciplined enough to keep building. Be confident enough to do it your way. Be ✨Extremely Her✨

The most extreme founders are told “no” but hear “yes.” When @MJ Carlson was building @Electric Picks Jewelry, she turned doubt into drive and created something entirely her own: a bold, community-led brand built around self-expression, connection, and confidence. Taking her vision to the extreme became her strength, proving that being extreme is not the problem. It’s the power. MJ is ✨Extremely Her.✨

@Electric Picks Jewelry founder @MJ Carlson is a jewelry-obsessed mom of three who has spent the last 15 years building a brand entirely on her own terms. What started with a love for jewelry has grown into an empire that sits at the intersection of fashion and self-expression: bold, elevated, playful, and never afraid to stand out. Through Electric Picks, MJ has created more than jewelry. She has built a brand that empowers women to feel confident, strong, and seen. Extreme design. Extreme pieces. Extreme vision. MJ Carlson is ✨Extremely Her.✨ And she’s only getting started.

Skincare that performs + jewelry that completes the look. INNBEAUTY Project x @Electric Picks Jewelry are teaming up to give ONE winner the ultimate skincare + jewelry pairing. WHAT YOU’LL WIN: ✨ INNBEAUTY Extreme Cream Firming & Lifting Moisturizer ✨ ELECTRIC PICKS Smith Lariat Necklace HOW TO ENTER: ✨ Follow @innbeautyproject + @electricpicks on TikTok ✨ Like this post Giveaway is open to all legal residents of the continental U.S. and DC who are 18+ years of age. No purchase necessary to enter or win. Giveaway begins 9/21/26 and ends 9/26/26. Entries must be received during that period to qualify. One winner will be selected at random following the close of the giveaway. This giveaway is in no way sponsored, endorsed or associated with TikTok.

To the female founders and builders who were told they were “too extreme” but turned it into their superpower, this one’s for you. Our Co-Founder, Alisa Metzger, reintroduces ✨Extremely Her✨ A series dedicated to celebrating our favorite female founders and their extreme qualities. Stay tuned for more.

That squeaky-clean feeling? It could be a sign you’re stripping your skin. Expert Esthetician @Jillian Stucker explains why your cleanser should remove makeup, SPF + impurities without compromising your moisture barrier. Extreme Cleanse uses micellar spheres to lift away buildup while biomimetic lipids, ceramides + squalane help replenish moisture, leaving skin clean, soft + hydrated. Cleanse smarter, not harsher. Extreme Cleanse is available now at Sephora & back in stock at innbeautyproject.com soon.

Three formulas. One clinically proven routine built to cleanse, strengthen, and hydrate from start to finish. ✔️Step 1: Extreme Cleanse ✔️Step 2: Extreme Cream Eye ✔️Step 3: Extreme Cream Available now on ##TikTokShop

Celebrity makeup artist @Kelli Anne Sewell shows us how Extreme Cleanse takes off every last trace of makeup in one cleanse. The makeup-removing power of an oil, the cleansing of a gel and the comfort of a cream, all in one. 3 pumps on dry skin melts away makeup, SPF and impurities without leaving skin feeling stripped. Clinically proven to remove 100% of makeup and impurities in one cleanse while strengthening the skin’s moisture barrier. Your skincare starts with your cleanse. Extreme Cleanse is available now at Sephora.