Tower 28 Beauty (@tower28beauty)

In our JELL-O lip jelly era 🍋‍🟩✨🍓 #tower28beauty #lipjelly #jello

Taking “team alignment” a little too seriously 😭 #tower28beauty #fitcheck #matching

A little LA rain and suddenly we’re in our fall era 🍂 #tower28beauty #fall #pumpkinspice #officetour

The crossover we never saw coming 😭💜 #tower28beauty #southpark

A little One Liner + JELLO LipSoftie goes a long way 👄🍓 #tower28beauty #lipcombo #jello

Consider this your sign to keep a JELLO LipSoftie in your bag 👀🍫 #tower28beauty #jello #schoolessentials

This National Eczema Awareness Month, we’re sharing the story that started it all 🆘 #tower28beauty #nationaleczemaawareness #sosspray

We hear you! Just a little reminder to give your foundation a good shake before applying 💜 #tower28beauty #foundation #reviews

What is your favorite part of your routine? 👀 #tower28beauty #skincare #makeup

The most crave-able lip treatments out there 🍓✨ #tower28beauty #limitededition #sephora #liptreatments

The lip combo you’ve been craving 🍋‍🟩✨ #tower28beauty #jello #sephora

Just when we thought sweat season was over… LA holds it down with an October heat wave! Catch us relying on SOS Rescue Spray to keep flare ups and breakouts at bay 🆘🛟 #tower28beauty #sosspray

Shake. Swipe. Set. Foundation so light you’ll forget you’re wearing it 🤍✨ #tower28beauty #foundation #grwm

We 💜 our social team! #tower28beauty #socialmediamarketing #popup

Our T28 community gets us like no one else 🥹🤍 #tower28beauty #sensitiveclub #community

To be fair, who’s saying no to a makeup bag full of Tower 28 goodies…? 👀 #freebies #tower28beauty #popup #losangeles

Day TWO of our pop up with @Sephora ✌️We’re having the best time with our Sensitive Club 💜 COME JOIN US! 📍1306 Abbot Kinney Today October 10 11am-7pm (last entry at 6:30) Tomorrow October 11 11am-5pm (last entry at 4:30)

First try approval hits different 🥹 #socialmediamarketing #tower28beauty #intern

STARTS TODAY! Join the Sensitive Club at our first pop up with @Sephora FREE giveaways for everyone that attends and extra special gifts for the first 50 people in line each day! Don't forget your empties so you can refill at our SOS Rescue Spray Bar 🛟 1306 Abbot Kinney October 9 & 10 11am-7pm (last entry at 6:30) October 11 11am-5pm (last entry at 4:30) We can't wait to meet you! 💜

We're OBSESSED with the Sensitive Club merch 💜 Exclusively available at our LA pop up with @Sephora this weekend! Fit checks at: 1306 Abbot Kinney October 9-11 Doors open at 11🤭 #tower28 #tower28beauty #popup #merch #losangeles

See you at the Sensitive Club this weekend? 👀 1306 Abbot Kinney Blvd Venice, CA 90291 United States Friday 10/9 - 11am to 7pm Saturday 10/10 - 11am to 7pm Sunday 10/11 - 11am to 5pm @Sephora

October 9-11 the Sensitive Club is popping up in Los Angeles🏝️ Join us for exclusive merch, free SOS spray refills, Tower 28 giveaways, shade matching and more 😉 @Sephora 1306 Abbot Kinney Blvd Venice, CA 90291 United States Friday 10/9 - 11am to 7pm Saturday 10/10 - 11am to 7pm Sunday 10/11 - 11am to 5pm

HI LA! It’s been so nice meeting each and every one of you. Come visit us at JELL-O-teria this weekend 🍓 📍Meadow - 64 Windward Ave, Venice CA ⏰ 1PM - 11PM 📅 October 2-4 #tower28 #tower28beauty #losangeles #popup #jello

Hey LA 👋 The JELL-O-teria is opening its doors with @jello and @Meadow Venice, and you’re invited! 64 Windward Ave, Venice, CA / October 2–4 / 1–11PM. Come try the collab you’ve been craving, taste the flavors that inspired it, and treat yourself a little. 🚨 The FIRST 50 guests each day get FREE froyo + a sweet JELL-O® surprise. Yes, free. Every. Single. Day. Get there early (while supplies last) 🍦 Plus, every guest gets to pick one free piece of exclusive JELL-O-teria merch. Scan our QR code while you’re there for a chance to win a Tower 28 x JELL-O PR package. See you there? Tag who you’re bringing 👇🏽

JELL-O-TERIA begins today, come visit us! 🍓 📍Meadow, 64 Winward Ave, Venice 🗓️Oct 2–4 · 1–11PM 🎁Try the collab & check out our exclusive Jell-o-teria merch! #tower28 #tower28beauty #losangeles #popup #jello

You’re invited to the JELL-O-teria x Tower 28 pop-up! 🍓✨ We’re celebrating for 3 days in Venice with the flavors that inspired our collab. 📍 Meadow, 64 Windward Ave, Venice, CA
🗓️ Oct 2–4 | 1–11 PM
🍦 First 50 guests each day get free froyo + a sweet JELL-O® surprise Get there early, while supplies last! Come hang—and tag who you’re bringing 👇 #tower28 #tower28beauty #popup #losangeles

Creamy and cushiony, times four. Limited edition @jello x Tower 28 Lil' Pudding Snack Set comes with four mini LipSoftie Tinted Lip Treatments in iconic flavors: 
🍰Strawberry Cheesecake
🍫Chocolate Vanilla Swirls
🍌Banana Cream + Pistachio. 
Instant comfort, long-lasting hydration, and sheer color. Available @Sephora @sephoracanada #tower28 #tower28beauty #jello #collab

Bright colors, full-on flavors, juicy shine. Limited edition @jello x Tower 28 Lip Jelly Duo includes two full-size ShineOn Lip Jellies in brand-new, exclusive 🍓 Strawberry + 🍋🍋‍🟩 Lemon-Lime. Strawberry gives a pH-activated, your-natural-pink-but-better tint, and Lemon-Lime goes on clear. Available @Sephora @sephoracanada

It’s finally time to reveal.🍓🍋   @jello x Tower 28, the collab you've been craving, is HERE. In two limited-edition lip sets and six exclusive flavors. #tower28 #tower28beauty #jello #collab

swapping the products in our makeup bag 🍂 what’s your favorite fall lipsoftie? #tower28 #tower28beauty #makeupbag #fall